As an integral member of the NCAA Championships Social Media team, this role plays a crucial part in planning and executing the social media strategies for NCAA Championships and related events. Responsibilities include managing the NCAA’s social media rights, in collaboration with TNT Sports (the NCAA’s digital rights partner), driving awareness, engagement, and viewership through the NCAA’s social media platforms. The role involves ensuring consistent communication of the NCAA brand across digital and social media channels, with an emphasis on promoting NCAA Championships and enriching the student-athlete experience.