Digital & Consumer Strategist - Amalie Arena
The Digital and Consumer Strategist will research and identify ways to build the brand, engage consumers and monetize digital and social content. This person will be responsible for studying market conditions, VSG content and assets, and marketing campaigns to provide actionable insights to both the Marketing and Partnership departments. This position will engage and consult across the business and provide essential support in the creation of content and partnership strategies. A successful person in this role will be able to help VSG understand, amplify, optimize, and capitalize on how consumers are engaging with content. Ultimately, this position will help VSG continuously monitor brand engagement and consumer perception as they help monetize digital and social content.