Reporting to the Head of Marketing and Communications, the Digital Content Producer will be responsible for the development, execution and reporting of targeted digital campaigns across our digital platforms, telling the stories of our 350 Affiliated Clubs and 140 Discover Sailing Centers.

This will be achieved by the creation and distribution of engaging content designed to support Clubs, Class Associations, participation programs, Australian Sailing (AS) events and member services to grow participation in the sport.  

Principle Accountabilities

Content Strategy & Planning

• Contribute to the development of, and execute, AS’s digital content strategy across owned channels.
• Collaborate with the Head of Marketing and Communications to build an annual content calendar aligned to major events, campaign, partners deliverables and strategic priorities.
• Ensure consistent messaging across all AS brands and channels