The Digital Marketing & Analytics Specialist will be responsible for several important digital marketing, retail and analytics initiatives including email marketing, analytics/reporting, inventory management, website advertising, mobile messaging, and more. The ideal candidate will leverage all digital marketing channels to drive ecommerce site traffic, sales, and customer base growth.

This position will work closely with the Director, Consumer Marketing & CRM Strategy to ensure external messaging is consistent and on point with the University of Miami Hurricanes brand. The Digital Marketing & Analytics Specialist will have a hand in engaging with millions of fans, customers and stakeholders of one of the nation’s premiere collegiate sports brands and thus this person must be an excellent communicator and leader who easily contributes with internal and external teams and partners.