Senior Director, Partnership Marketing - Professional Bull Riders
The Senior Director Partnership Marketing will lead the PBR Partnership Marketing team – managing a talented team of seven Account Managers, directly servicing select key accounts, and ultimately ensuring that the PBR sets the bar for best-in-class account management across a growing portfolio of 35+ National and Regional sponsors.
This individual will be expected to elevate the collective work of the PBR Partnership Marketing team and the marketing campaigns of every PBR partner across multiple PBR properties (PBR Unleash The Beast, PBR Pendleton Whisky Velocity Tour, PBR Team Series, PBR Challenger Tour, etc.), PBR partner properties (Ft. Worth Stockyards, Cowtown Coliseum, World Champions Rodeo Alliance, Women’s Rodeo World Championship, Bill Pickett Invitational Rodeo, Ultimate Bullfighting, etc.), and PBR media channels (CBS, CBS Sports Network, Pluto TV, social media, etc.). This individual will be expected to build strong relationships – internally and externally – and work across PBR’s sponsorship portfolio to marry PBR goals and objectives with those of our partners to deliver creative marketing programs that deliver results.