Reporting to the General Manager - Customer and Commercial, this is a proactive, hands on and strategic role focused on expanding, engaging, and retaining customers across all levels of the sport. Responsible for driving growth and delivering meaningful member experiences, this role ensures that the membership model provides clear, tangible value. Working collaboratively across national, state, and club networks, the position will leverage data, technology, and partnerships to build a thriving, connected membership ecosystem that supports long-term sustainability and growth. The role requires strong Project Management skills and use of systems and data.

Key Responsibilities

Leadership & Collaboration

• Lead collaboration across national, state, and club partners to deliver a customer-centric membership approach
• Provide guidance, data, tools, and resources that support local and regional membership initiatives
• Foster a culture of data-informed decision making and shared accountability for acquisition and retention.
• Performance manage and develop staff with direct reporting lines in line with TTA culture expectations
• Shift the level of support to State and Territory Associations to deliver meaningful impact within a resource constrained sporting system nationally