Director, Social Media - Baltimore Orioles

12 days ago USA
Application Deadline - 24th Jun 2025 @ 12:00 am (BST)

The Baltimore Orioles are seeking a dynamic, strategic, and creative leader to serve as Director, Social Media. This person will lead the club’s social media strategy, content planning, platform innovation, and real-time storytelling to drive brand engagement, fan growth, and revenue opportunities across all digital channels.

The ideal candidate brings a sharp editorial voice, a deep understanding of baseball and fan culture, and a clear vision for how social media powers a modern sports brand.

Key Responsibilities:

  • Lead Strategy & Execution: Develop and oversee a comprehensive social media strategy that supports business goals, celebrates fans, builds player profiles, and reflects the identity of the Baltimore Orioles.
  • Platform Management & Innovation: Own content calendars and publishing across all official Orioles social platforms (e.g., X, Instagram, TikTok, Facebook, YouTube). Guide platform-specific tone, features, and growth strategies.
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