Denver Summit FC is seeking a Lifecycle Marketing Manager to design and execute targeted marketing programs that engage fans at every stage of their journey, from discovery and ticket purchase to ongoing community involvement and brand advocacy. Leveraging marketing automation tools and fan data insights, this role will analyze consumer behavior and implement orchestrated, multi-channel campaigns (like email, in-app or push) to deliver personalized communications that grow and sustain our passionate fanbase. This role will also manage one direct report, a Lifecycle Marketing Coordinator, providing guidance and support to help drive the team’s success.
Examples of work performed:

• Develop and implement lifecycle marketing strategies to drive fan acquisition, retention and reactivation across multiple channels (email, SMS, app notifications, etc)
• Drive recommendations for audience targeting strategy and measurement
• Manage and optimize the team’s CRM system and marketing automation platforms to deliver segmented, personalized fan communications