The Manager, Marketing Automation & Acquisition is responsible for the management and execution of automated marketing campaigns that drive fan acquisition, engagement, and retention. This role manages the marketing technology (MarTech) stack and plays a key role in revenue-driving initiatives, with a strong focus on data, performance, and innovation.

 This is a manager-level role that requires both strategic management and hands-on execution, with a mandate to grow our marketable fanbase and maximize campaign ROI.

RESPONSBILITIES:

• Manage and execute the marketing automation strategy across email, push, SMS, and in-app messaging.
• Drive and track revenue-based campaigns, using automation to support ticket sales, paid products, and partner activations.