The Media & Marketing Content Officer for Softball NSW is responsible for planning and executing our Digital, Social Media & Marketing strategies to increase our organisation’s presence online as well as amplifying our sport’s marketing throughout the Affiliated Associations and Clubs network.

• Overseeing our social media accounts and digital channels.
• Driving high value traffic through the management and strategy of digital channels including SEO, SEM and social.
• Implement the digital marketing strategy within owned channels.
• Identify opportunities & new channels to drive revenue & conversion.
• Create and deliver marketing strategy to assist with recruitment and retention of member registrations.
• Organise and execute livestreaming of relevant SNSW events.
• Assist Associations with their digital strategies to promote registrations and Softball events. 
• Create social media, website and outdoor design assets/templates to assist SNSW and member Associations and Clubs with their promotions.
• Capture photo and video content at SNSW events as well as schedule content shoots to capture collateral for use on SNSW’s platforms.
• Publish and share content, that builds meaningful connections and encourages participants and the community to engage.
• Manage the SNSW website.
• Arrange and prepare SNSW Annual Reports.
• Work with appropriate SNSW team members to coordinate asset requirements and delivery for social posts, campaigns, and contests.