Senior Director, Head of Content - Carolina Panthers

2 hours ago USA
Application Deadline - 4th Oct 2025 @ 12:00 am (BST)

The Carolina Panthers are seeking a dynamic, positive leader to guide the strategy, tactical operations, and culture of the Club’s content team. This established leader of people will oversee the teams responsible for social media, video production, radio and television broadcast production, reporting, editorial, team website and app, and production operations. The ideal candidate will be adept at working with and leading both high-performing creatives and strategists, and will be prepared to guide the Club to innovate and lead the League in an evolving media landscape.
 
Primary Responsibilities

  • Lead the Content organization with the mindset of a Media Company GM – seeking to produce world-class content across platforms at a prolific and expanding rate with the aim to fuel a highly-engaged and consistently growing fanbase, while driving top-line revenue through smart and aligned corporate partnerships and media rights deals.
  • Set strategy and establish channel-right KPIs and benchmarks for all departments relating to content engagement, channel growth, brand goals, and revenue generation that streamline and align with department and individual goal setting.
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