As the Social Media & Vertical Content Coordinator at INDYCAR, you'll be responsible for assisting in the day-to-day social channel management and manage content creation across INDYCAR-owned channels (@INDYCAR and @INDYNXT). Reporting to the Social Media Manager, they will be tasked with executing on the overarching social strategy through content creation, content development, community management, and a continual focus on engaging and growing the fan and customer base. The Social Media & Vertical Content Coordinator will leverage a deep knowledge of content creation, focused on short-form deliverables, and publishing to major social media platforms with an understanding of how users digest and engage with social content to maximize our impact in the social space. They will be passionate about social media, content creation and the role it plays in the fan and customer journey.