The Digital Marketing Coordinator is responsible for planning and executing email and online advertising campaigns for the Anaheim Ducks and Premium Seating at Honda Center to maximize sales revenue, data acquisition, fan engagement, awareness and lead generation. The role also includes analyzing and reporting on digital marketing performance to drive continuous optimization.

Responsibilities

• Coordinate email marketing initiatives, including newsletters, automated lead nurturing and customer account notifications for the Anaheim Ducks and Premium Seating at Honda Center Support both revenue generating campaigns and brand or fan engagement initiatives across multiple business lines
• Work with vendors to develop and optimize online advertising campaigns (display and SEM) for Ducks and Honda Center Premium Seating products Monitor creative, placement and ROI to maximize advertising performance
• Help manage the text messaging platform for Ducks Marketing and Premium Marketing Grow the subscriber base, schedule campaigns and report on performance while ensuring messages are delivered in a timely manner