Engagement Lead - Skateboard GB
Key Purpose of Role
• Delivery of the organisation's Communications Strategy
• Development and execution of marketing plans, branding initiatives and digital strategy.
Key Responsibilities
• Support the creation of and deliver the Communication Strategy for the organisation.
• Support the creation of and deliver the Digital Strategy for the organisation.
• Define marketing goals and priorities.
• Enhance the organisation’s brand and visibility through all target audiences.
• Implement continuous of growth of all digital channels. • Deliver marketing and brand development for the organisation
• Effectively communicate the work of Skateboard GB to multiple audiences.
• Drive audience acquisition and maintain audience retention.
• Build the company’s PR through media and choose the optimal modes of communication.
• Leverage data and analytics to enable growth of digital channels.
• Plan and manage the content across all digital channels including website, CRM, Email, social media.